Watch Gang

Copywriting

Client & Objective

Watch Gang, a men’s subscription watch service and online store, combines their monthly subscribers and a separate store. For Watch Gang I created engaging watch descriptions for their online store that told each watch's unique story with the intent of being both informational and driving sales. I also crafted scripts for their monthly YouTube videos that highlighted the unique features of each subscription watch featured in their monthly shipments. Finally, I wrote SEO-focused content for their men's fashion blog "Men's Fashion Forward" intended to highlight Watch Gang's product in a subtle, fashion-connect way.